Variable information printing (VIP) is the generic term given to any printing technology that gives the capability to print unique human readable data, barcodes, or graphics on individual items – whether this be a label, tag, ticket, poster, or direct marking.
This is a growing requirement in today’s world of mass
There is real change happening regarding sustainability in the label market today. Companies across the value chain, from material suppliers to label converters, now have access to a number of industry-specific programs offering collection, recycling, and re-use of spent paper and film release liner and label matrix, such as
The 3.3% growth in the global pressure-sensitive label market that AWA Alexander Watson documented for 2019 will certainly be impacted in 2020 by the COVID-19 virus – but not necessarily negatively in every aspect. All the world’s regions have experienced market changes as they negotiate life in a
In order for packaging and labels to meet the requirement of "low migration" or, to put it more accurately, "migration-optimized", much more is required than just proof of compliant ink series and a printing press defined for these jobs by the printing company. For the printer, migration-optimized work is a
Typical market segments in which rotary screen printing is used are, above all, labels in the “Personal Care” and “Beverage” application segments, in this case mainly in Wines & Spirits and Premium Water. But other segments such as “Household” and “Food” also have impressive examples. Clear-on-clear applications, especially with drinks,
History of self-adhesive label printing, method of manufacture, types of substrates, adhesives and coating
A self-adhesive label is manufactured using a material coated with pressure-sensitive (permanently tacky) adhesive. The adhesive typically has been protected by a covering of silicone coated material which acts as a carrier up to the point of
Here is a brief outline of current trends and the future outlook, focused on pressure-sensitive labeling, from industry experts AWA Alexander Watson Associates. Label printing: a new definition The changing face of label printing is a reflection of the changing nature of the brand owner/consumer market. An increasing range of
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