The 3.3% growth in the global pressure-sensitive label market that AWA Alexander Watson documented for 2019 will certainly be impacted in 2020 by the COVID-19 virus – but not necessarily negatively in every aspect. All the world’s regions have experienced market changes as they negotiate life in a
In order for packaging and labels to meet the requirement of "low migration" or, to put it more accurately, "migration-optimized", much more is required than just proof of compliant ink series and a printing press defined for these jobs by the printing company. For the printer, migration-optimized work is a
Typical market segments in which rotary screen printing is used are, above all, labels in the “Personal Care” and “Beverage” application segments, in this case mainly in Wines & Spirits and Premium Water. But other segments such as “Household” and “Food” also have impressive examples. Clear-on-clear applications, especially with drinks,
History of self-adhesive label printing, method of manufacture, types of substrates, adhesives and coating
A self-adhesive label is manufactured using a material coated with pressure-sensitive (permanently tacky) adhesive. The adhesive typically has been protected by a covering of silicone coated material which acts as a carrier up to the point of
Here is a brief outline of current trends and the future outlook, focused on pressure-sensitive labeling, from industry experts AWA Alexander Watson Associates. Label printing: a new definition The changing face of label printing is a reflection of the changing nature of the brand owner/consumer market. An increasing range of
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